Governance Co-Lead

Cherie Hoeger

Cherie Hoeger is the Co-founder & CEO of Saalt, a women-owned period care company aiming to modernize reusable period care. Before starting Saalt, Cherie helped launch several ecommerce ventures and worked as a technical writer with fifteen years of publication experience. Most recently, she co-authored nine editions of collegiate textbooks in fitness and wellness. As an entrepreneur and philanthropist, Cherie champions the intersection of for-profit and nonprofit models through social enterprise and believes the B Corp standard is decisively the way of the future. Her passion for leading Idaho for Good stems from her desire to see more aspiring entrepreneurs in this incredible gem state embrace their influence to do good in the world. Cherie is also the mother of five daughters and one son and considers them her greatest success.

B Corp: Saalt

Description: Holds the big-picture vision for who we are, what we’re here to do, and why it matters. Oversees goal-setting and implementation of programs.